JL agency is an independent lifestyle agency founded in The Netherlands, representing niche beauty and lifestyle brands.


JL agency is an independent lifestyle agency founded in The Netherlands, representing niche beauty and lifestyle brands.

Our brands

Check the brands behind our products

We’d love to tell you more about our brands. Please read more about the brands we represent below.

Discover our


Karmameju Bioactive Skincare improves your skin with sense-awakening skincare rituals and nature’s most potent ingredients that actively work in synergy with the skin.

We have a holistic approach to beauty. We aim not only to creative visible results for the skin, but also to creative a positive shift in mindset, through self-care and awareness of the changing needs of your skin. As within, so without.

Fan Palm

Fan Palm is a Copenhagen lifestyle brand, a colorful universe with the most gorgeous hair brushes, beautiful soft beauty bags & plush silk sleeping eye masks, all in the beautiful colors of the season. 

Fan Palms aims to bring a sense of peaceful tropical vibes and adventures in to your everyday.


In a world cluttered with endless choices, Routinely advocates for simplicity and efficacy. We believe in embracing fewer, superior products to reduce unnecessary consumption and waste.

Our ethos is centered around cultivating slower, more intentional skincare routines that cater to the unique needs of the individual, fostering a sense of well-being and balance. Routinely is fragrance free, vegan and made in Switzerland.

Raaw Alchemy

RAAW Alchemy is an award-winning clean beauty and perfume collection crafted with organic, sustainable and wild harvested ingredients and ocean botanicals. Nature’s finest ingredients and best kept secrets in a bottle.

No need to choose between natural and results – RAAW Alchemy is all in one. The transformational ritual and long term results your skin has been waiting for.

LIIS Fragrances

At the heart of Liis is beautiful fragrance. Worn daily as a second skin, 
Liis invites you to experience scent as you wish—to create your own world where anything is possible.

Liis is made from exceptionally high quality, conscious ingredients from around the world and organic sugarcane alcohol. Formulated without preservatives, dyes, phthalates, sulfates, Liis is cruelty-free, vegan, and allergy-tested.

Parle Moi De parfum

Parle Moi de Parfum is a niche perfume brand created in 2016 by the sons of Michel Almairac, perfume designer for worldwide brands since 1971.


Adapt our

WOO is a line of waterproof clothing, bags and accessories with Mediterranean colors and Scandinavian design. To wear on any occasion, to enhance every individuality, with the aim of making people feel good with themselves in the way that suits them. 

All products are gender neutral and handmade in Italy.

Care by me

The CARE BY ME brand was founded in 2012 by Danish designer, Camilla Gullits.  It was her goal to produce a line of clothing and home goods that would be developed in a socially responsible manner at the same time as helping women in developing countries, with Nepal in focus. 

CARE BY ME wishes to provide unique and sustainable products to the world by combining the craftsmanship of handmade textiles in developing countries with Nordic design, excellent production methods, high quality and extraordinary materials.  By doing this CARE BY ME aims to make long lasting products that our customers will love – forever. 
about us


The products offered through our selection of brands include; skin care, body care, hair care, perfume, sun care, slow fashion and lifestyle items.

All brands represented by JLA are distributed through our network of beauty & lifestyle retailers, salons & boutique hotels.

We care for a personal approach and long-lasting relationships with our partners and brands.

Client feedback

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